Work the data!
Don't leave it to chance...
work the data
to get more visits more often!
If you’re still using multiple systems to send correspondence to your customers like emails and SMS, and (worst of all), they aren’t connected and exchanging data, you may want to ask yourself WHY?
Customers are savvy. Generic messaging, blanket emails and SMS blasts are sooo outdated, so smarten up your direct marketing and work that data!
And the best part, there are systems already out there created to make it easy for you to connect all your data and get a real snapshot of what’s going on for each customer so you can target them at the right time, with the right messaging. It’s a no brainer really.
Here are just some of the systems you can connect into one neat little package:
- Membership systems
- POS
- Online ordering
- Table bookings
- Accommodation – just to name a few.
The data from these systems can feed into one, consolidated email and SMS platform with built-in automation and triggers to make it oh-so-easy!
You can even create digital vouchers for customers based on their own specific journey with your venue, distribute, and track their redemption back in the venue! It’s smart marketing, already done for you.