Monday: Meet the team!

Try introducing or re-introducing your team to your audience to help build a connection with your followers and allow people to get to know you and your team more. 

Here are some suggestions:

• CEO
• Managers
• Business owners
• Chef + Kitchen staff
• Admin/front desk staff (the first face people see when they come into your venue!)
• Baristas
• Bar attendants

Tuesday: Testimonial or Google review

People love a personal recommendation! Post a testimonial or a Google review accompanied by an attractive image of your venue or create some graphics to showcase what customers who visit your Club are saying about your food, service and facilities! 

This is great to reinforce your marketing, by sharing a real response to the wonderful things that are happening in your venue. It will help to drive traffic into your venue, and it will help boost your audience organically!

Wednesday: Video of the Chef/Barista – behind the scenes!

Video often converts at a higher rate than still photos. Try taking a nice, clear video of your Chef plating up a meal or your Barista making coffee for a customer! 

People love seeing behind the scenes of the places they get their food or daily coffee from (just make sure when you take the shot that the background is neat and tidy or it’s out of focus). 

Thursday: #throwbackthursday

It’s Throwback Thursday, so get out there and post a throwback image of your venue a few years ago, or a team member's progress over a period of time. 

This is great to get your audience interacting with your content through a shared memory or if they are new to your Club, it will be good for them to see how much growth your venue has seen over the years! 

Friday: Showcase a past or upcoming function or event

Events are often a big revenue stream for Clubs, so making sure you showcase what your Club can offer when it comes to holding an event at your place is so important! 

Do a post reflecting on a past event or on an event that is coming up. Be sure to tag or mention the other businesses that collaborated with your Club on the event for more exposure!

Saturday: Who are your suppliers?

It’s mutually beneficial to promote which local or regional businesses supply your venue’s ingredients. People love to know about the provenance of their food and drinks. These could be suppliers of coffee, meat, fresh veg/fruit or seafood and even florists and other event/function suppliers. 

Sunday: Venue history

Finally, we suggest sharing the history of your venue. Audiences love seeing your when, why, how and where your business started and how it’s going. It helps to build an authentic story that people can get involved in and support your future growth as a community. Share an image of the past version of your venue with the NEW version. Again, if you are savvy with Reels, then this would be a great opportunity to create one under the popular theme of ‘how it started vs how it’s going’.